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Customer Marketing Engine

for

Cannabis Dispensaries

BLAZE is an all-in-one customer engagement platform built for cannabis dispensaries. Combine Email, SMS, and Push Notifications with intelligent automation to win back lapsed customers, recover abandoned carts, and keep your dispensary top-of-mind — compliantly.
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Reach Cannabis Shoppers ANYWHERE

One platform. Every channel your dispensary customers actually use. Unified analytics, unified automation, and personalized messaging that resonates with every shopper and turns first-time buyers into loyal regulars.

Email Campaigns

Drive repeat visits with rich HTML email campaigns that feature your daily deals, new strain arrivals, and loyalty rewards, using dynamic personalization to tailor every experience to the customer's purchase history.

Avg. 31% open rate across dispensary customers

SMS/MMS Campaigns

Reach customers instantly with flash deals, restock alerts, and order-ready notifications using pre-built, cannabis-compliant SMS/MMS messages that feature built-in opt-out handling and launch in minutes.

98% of dispensary SMS messages read within 3 minutes

Push Notifications

Send free mobile push notifications that instantly announce happy hour deals, limited-quantity drops, same-day promotions, and in-app exclusive discounts.

4× engagement vs email-only dispensary campaigns

Put Dispensary Marketing on Autopilot

Set it once. BLAZE monitors your dispensary's customer signals in real time and triggers the right message at exactly the right moment — so your marketing runs even during your busiest Saturday rush.

Cart
Abandonment

Automatically trigger a multi-step sequence across email and SMS when a shopper leaves products in their online menu cart, recovering lost dispensary revenue with timed follow-ups that remind them of what’s waiting in their cart.

Abandoned
Sign-Up

When a new customer starts creating an account on your dispensary site but doesn't finish, instantly re-engage them before they head to a competitor by delivering a welcome incentive and a reminder why your shop is worth coming back to.

Win-Back
Campaign

Automatically identify lapsed dispensary customers who haven't purchased in 30, 60, or 90 days and launch a personalized re-engagement sequence. Surface the products they loved, offer a loyalty points bonus, and get them back in your door.

KNOW EXACTLY WHAT'S DRIVING DISPENSARY SALES

Real-time metrics across every campaign and every channel. See what's moving product and what's not — no spreadsheets, no guesswork, no waiting until close.

Emails Sent

Total campaign sends this month across all dispensary audiences and segments.

Delivered

Industry-leading 98% deliverability. Your promos hit inboxes, not spam folders.

Opens

31% average open rate — three times the cannabis industry average.

Clicks

8.7% click-through rate driving traffic directly to your online menu.

Launch Dispensary Campaigns in Minutes, not Days

Stop writing from scratch every time a deal hits or a strain drops. BLAZE's cannabis-specific SMS template library gives your marketing team a tested, compliant foundation for every scenario — personalized with dynamic variables and ready to send.

Cart
Reminder

				
					Hey {name}, you left {product} in your cart. Complete your order before it sells out: {link}
				
			

Flash
Deal Alert

				
					{dispensary}: 420 special — 30% off all edibles today only. Shop now: {link} Reply STOP to opt out.
				
			

Win-Back
Offer

				
					We miss you, {name}. Here's {discount} off your next visit — valid this week only: {link}
				
			

New
Strain Drop

				
					{strain} just landed at {dispensary}. Limited stock. First come, first served: {link}
				
			

Loyalty
Reward

				
					You've earned {points} reward points, {name}! Redeem in-store or online: {link}
				
			

Order
Ready

				
					Your {dispensary} order is ready for pickup! Show this text at the counter. Order #{id}.
				
			

Features

40+ pre-built dispensary SMS templates ready to customize

Compliant opt-out handling baked into every template

Dynamic variables for strain names, deal amounts, and customer names

A/B test message variants without leaving the editor

One Blast or Always-On — Dispensary Marketing, Your Way

One-Time Campaigns

Send a targeted message to the right segment right now. Perfect for announcing a new strain, promoting a weekend sale, or blasting your VIP list about a limited drop before it's gone.

  • Segment by purchase history, product preference, or visit frequency
  • Schedule to the exact send time or push it live immediately
  • Email, SMS, or Push — or all three simultaneously

Recurring Campaigns

Build evergreen dispensary marketing that runs on autopilot. Weekly newsletters featuring new arrivals, monthly loyalty digests, and re-engagement flows that work 24/7 — so your marketing never takes a day off, even when you do.

  • Daily, weekly, monthly, or fully custom cadence
  • Dynamic content that auto-updates with fresh products each cycle
  • Smart audience refresh so every send targets the right customers
Let's get you started

Modernize Your Dispensary Marketing

Stop leaving revenue on the table and start connecting with your customers at every touchpoint. From automated recovery sequences to high-impact blast campaigns, see how our complete marketing suite can streamline your operations, drive repeat visits, and scale your growth.

Frequently Asked Questions

Yes.

BLAZE is built with cannabis compliance at its core. Every SMS template includes automatic opt-out handling, and our platform follows TCPA guidelines and cannabis advertising restrictions by default — so you can market confidently without legal headaches.

BLAZE Outreach supports Email, SMS, and Push Notifications — all managed from a single dashboard. You can run campaigns on one channel or all three simultaneously, with unified analytics across every touchpoint.
When a customer adds products to your online menu but doesn’t complete their order, BLAZE automatically triggers a multi-step sequence across email and SMS. You set the timing, messaging, and incentives once — BLAZE handles the rest in real time.

Absolutely.

BLAZE lets you segment customers by purchase history, product preferences, visit frequency, and more. Dynamic variables let you personalize every message with the customer’s name, their favorite products, and relevant offers — at scale.

No.
BLAZE is designed for dispensary owners and marketing teams, not engineers. The drag-and-drop campaign builder, pre-built automation flows, and ready-to-use SMS templates mean you can launch your first campaign in minutes with zero technical experience.

BLAZE Outreach tracks opens, clicks, deliverability, and revenue attribution across every campaign and channel in real time. You’ll always know which promotions are driving foot traffic, which automations are recovering the most revenue, and where to double down.

Yes.

BLAZE Outreach supports one-time blasts for promotions, new strain drops, and flash sales — as well as recurring campaigns that run on a set schedule, like weekly newsletters or monthly loyalty digests. You can manage both from the same dashboard.

If you’re already a BLAZE user, getting started is fast. Your POS and e-commerce accounts are already connected, so we can simply enable Outreach and your customer data, purchase history, and segments are ready to go. Choose from our library of cannabis-specific templates, and launch your first campaign — all without a lengthy onboarding process or a dedicated marketing team.

Integration Partners

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