About Legacy Dispensary Legacy Dispensary is the brainchild of founder and CEO Matthew Robinson. What began as a legacy delivery service is now a fully-fledged storefront dispensary that is a household name from Buffalo to Montauk. Their success is rooted in the knowledge Matthew obtained while delivering in the late 1990s and early 2000s. As…
As we reflect on the past year, we are proud to share the innovations made by BLAZE® Solutions. 2023 was a year of substantial growth, technological advancements, and industry recognition. We Invested in E-commerce To begin with, one of our most significant milestones this year was the acquisition of Tymber, which led to the creation…
Providing a seamless and convenient shopping experience in cannabis retail is key to customer satisfaction. Discounts and promotions are great ways to build brand loyalty and attract first-time customers. However, running multiple discounts at once can be challenging for budtenders to track so having the ability to auto-apply promotions is a great way to reduce…
The New York Office of Cannabis Management (OCM) has opened the application window for aspiring cannabis entrepreneurs interested in obtaining a license. For this new licensing round, the OCM has two options for applicants: Non-provisional and Provisional. In this blog post, we will discuss the differences between these two classifications and provide a step-by-step guide…
In today’s digital age, cannabis dispensaries need to leverage multiple sales channels to maximize customer acquisition and retention. There are several well-known dispensary marketplaces that attract new customers. However, to build long-term relationships with customers, dispensaries should also focus on funneling traffic to their own e-commerce websites. In this article, we propose the perfect omnichannel…
When choosing a cannabis e-commerce solution it’s important to go with a provider that allows you to maintain control over your branding and website data. When you use a marketplace or iFrame provider, you’re essentially giving them all of your domain authority, SEO, and data. This can be a major problem if you want to…
Are you interested in opening a cannabis dispensary in Maryland? The state has recently legalized recreational marijuana, and the industry is expected to grow rapidly in the coming years. Here’s what you need to know to get started. Understand the Legal Landscape Before you can open a dispensary in Maryland, you need to understand the…
Housing Works Cannabis Co, the first recreational dispensary in New York, opened its doors on December 29th, 2022 using the BLAZE cannabis software suite to run its large cannabis retail operation. In this case study, we’ll cover the challenges they faced as a new dispensary in a new market and how BLAZE helped them streamline and scale…
Product bundling is a marketing strategy that many retailers use to increase sales and attract customers. In the cannabis industry, product bundling can be a great way to introduce customers to new products and encourage them to try different strains or types of cannabis. Bundle promotions are especially effective around holidays such as 4/20, 7/10,…
Introduction For cannabis retailers, managing product pricing can be a daunting task. With so many products and variations to choose from, it can be difficult to know where to start. This is where the BLAZE product pricing templates come in. Product pricing templates have become increasingly popular in the cannabis industry, and for good reason….
Introduction As the cannabis industry continues to grow and evolve, many retailers are finding themselves in need of a new point of sale (POS) system. Whether it’s due to outdated technology, the need for better inventory management, or a desire for improved customer experience, switching to a new cannabis POS system can be a daunting…
Introduction In today’s digital age, having an e-commerce website is essential for any business that wants to succeed. This is especially true for cannabis retailers, which have traditionally used marketplaces to showcase their products and facilitate transactions. However, marketplaces do not benefit the retailer but rather the consumer, who can shop multiple dispensaries to find…
Scaling your cannabis dispensary is exciting! Budtenders are typically passionate about the cannabis products they’re selling, and consumers enjoy a renewed sense of hope with regulations moving in the right direction. The journey “from seed to sale” facilitates a unique ecosystem, with plenty of cannabis-centric businesses playing significant roles. However, success in the cannabis industry…
4/20 is almost here and it’s time to prepare. As the biggest cannabis holiday of the year, you need to make sure your inventory is ready to keep up with the demand. We’ve put together a guide on how to get your inventory ready for 4/20. Follow the steps to make sure your stocked up…
Introduction With the rise of cannabis e-commerce, dispensaries have increased their revenue by reaching new customers through organic search traffic, referrals, and targeted marketing campaigns. With this increased ability to meet consumers anywhere, dispensaries see huge increases in sales. Here are 5 ways that cannabis e-commerce has helped boost dispensary revenue: SEO Optimized Online Menu…
Introduction The cannabis industry is growing quickly. As competition increases in the cannabis retail space, it’s imperative for operators to optimize their inventory with products that sell quickly. But with this growth comes challenges: how do you keep track of inventory when you have thousands upon thousands of unique products? Adding New Inventory. When purchasing…
Introduction The cannabis industry is in the midst of a major transformation. With legal marijuana sales expected to reach $34 billion in 2023, there’s no denying that the industry is growing at an unprecedented rate. And with this growth comes new challenges–how do you get your product into the hands of consumers? How do you…
You may be wondering, what does this mean? In short, acquiring Tymber brings their unparalleled online shopping experience into the BLAZE ecosystem. It allows our customers to create a unique shopping experience that showcases their brand using an expanding catalog of premium e-commerce themes. Additionally, this acquisition empowers retailers with automated SEO benefits and complete…
Shopping online for cannabis is one of the greatest joys of legalizing it. For many cannabis veterans who remember buying shady dime bags in dimly lit parking lots or backyards, buying pristine cannabis online brings a sense of wonderment, if not outright astonishment. As you scroll through the dispensary or delivery menu, hundreds of products…
In the cannabis dispensary business, being nimble and keeping an open mind are important to your ongoing success. We’re hoping that you’re doing well and your dispensary has plenty of exceptional products, excellent staff, and strong sales. But as your business grows you’ll need the right tools to manage it, including a cannabis POS system…
Managing a licensed cannabis dispensary means dealing with a variety of challenges on a daily basis. Whether it’s a medicinal dispensary, adult-use or both, no two days are alike in the young and vibrant cannabis marketplace. To succeed, owners, managers, and staff need the right tools to simplify the daily workflow from managing patient profiles,…
Cannabis dispensary operators have numerous choices when it comes to point-of-sale (POS) software, but the No. 1 reason to choose one over the other is the intuitive controls built into the platform. Essentially, if the software was not designed specifically for the cannabis industry then it’s not worth your time or money. Let’s dive…
BLAZE® is a leading cannabis software company providing cultivation, distribution, and retail point of sale services for thousands of businesses across the U.S. The BLAZE® software suite is currently available to licensed cannabis operators in Alaska, Arizona, California, Colorado, Illinois, Maine, Massachusetts, Michigan, Missouri, Nevada, New Mexico, New York, Oklahoma, Oregon, Vermont, and Washington.
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